KJonWess

A brand's identity involves how the brand expresses itself and how it wants potential consumers to recognize it. I think of it as the "vibe" given off by the company. One brand I am typically a consumer of is American Eagle. American Eagle appeals to consumers that are in their teens and twenties. I believe this to be true because these are the people shown in their ads, and their products aren't too ridiculous when it comes to pricing, assuming people in their teens and twenties don't have very much disposable income to blow on higher end clothes like Gucci or Louis. American Eagle has high quality clothing for everyday life, whether you want to look a little nicer, look casual, or if you're going to workout, they will have a little something for all of those. One brand I would not consider myself a common consumer of is the company Express. Express sells somewhat pricey clothing for business casual, professional, and formal events. I believe they appeal mos...

When we watched the videos on what different talk show hosts, guests, and news anchors thought about the Duke University student who performed in pornography their opinions and focus varied slightly. Some of the voices we got to here from were those of the ladies on The View. This was different than the other videos because we got to hear the opinions of several women, as opposed to one or two people. This video we didn't get a male perspective, but we to hear form the actress herself, which I believe is the most important voice of them all. The ladies were all very empowering for the most part, except for the end when one of the hosts says "It breaks my heart." when she was told the actress watched porn at 12 years old, which isn't all that crazy. The rest of the ladies seemed to agree with the actress since she said it makes her happy and empowered. I believe this shows that people are supportive of another's sexual choices as long as they're happy, except ...

The two videos we watched about Bieber's photoshop debacle were both centered around the celebrity's edited photoshoot but covered seperate issues. The first video made by ThinkTank talked more about the flaws within Bieber's photoshop job, photoshop in general, and pointing out why the photo is obviously fake. The issue behind this is no matter how much evidence you have to support something, people will still deny accusations against them, especially males, and especially when it comes to the size of their penis. Bieber has too much pride to admit the photo was fake. They talked about the idea that the real reason he denied accusation was because the bulge in his underwear was altered, and if it werent for that, he would've been more willing to admit the photo was fake. This can't be proven, but I believe that's kind of what went down. The second video was made by MTVs Laci Green on a show called Braless. Green talks more about the issues behind male's bo...

Cultivation Theory is basically when people believe what they see on t.v.. The more people watch t.v. then the more they have to believe is true. A popular phenomenon in American television is torture. I probably can't count on both hands the amount of movies or shows that display torture, and it is almost always effective.  It's possible that the the popularization of torture on t.v. is what has caused it's use to continue in real life. According to two polls, the majority of American citizens believe torture works and/or is justified. This has been proven to be untrue when dealing with terrorists. One did decide to spill the beans, but made the whole thing up, and sent the CIA to Montana to find nothing. One agent even talked about how torture doesn't work and went on to talk about how to successfully interrorgate terrorists.

I believe cell phone have impacted the relationships people have with each other. People no longer have to hone their social skills in person because they get most of their human interaction through text. I believe this is particularly troublesome when it comes to job interviews as an individuals face to face interaction won't be as good as they were maybe 15 years ago. Phones make it easier to schedule and set up events, but once the people show up to the event they tend not to talk to anyone they didn't come with or know. You can't truly sense emotion through a cell phone, and people will often avoid try to avoid awkward situations and just talk over the phone, making it more difficult to read people. So cell phones make people more awkward, less emotionally sensitive, and antisocial.

When it comes to Celebrity Culture the word privacy doesn't really come to mind. Their everyday lives are publicized and they can't do anything without everyone knowing. In the case of Justine Sacco this appears to be true because she made one disrespectful tweet and got her own taste of celebrity culture. Not a good one either. She essentially became a celebrity and was the most talked about topic on Twitter at one point. This taste of celebrity culture pretty much ruined her life as she got fired and everyone in the world thinks she's a racist. This shows that anyone could become a celebrity, sometimes against their will and not in a positive aspect. So you should be more careful about what you put on the internet.